Consider if you will three situations in which different groups of people have been tasked with changing the status quo in various ways (each according to a specific context) in order to deliver “better outcomes”. The first is enacted at a local community level, the second at a corporate level (which may or may not have international ramifications) and the third at a global level.
Case 1. The Government Taskforce
Somewhere on the planet this week a government will appoint a taskforce or establish a Royal Commission to enquire into a matter of grave concern to the local community. The issue might be one of police corruption, the decriminalisation of drugs, food security, or the welfare of indigenous youth - but investigations will generally follow a similar path:
- Terms of reference will be set by bureaucrats in such a way as to circumscribe the investigation, and thence relevant evidence to be collected, while validating present assumptions (about the nature of the problem and its resolution)
- Designated experts will be dutifully summoned to repeat opinions already on the public record
- A panel will be convened to hear “new” evidence
- The community will be consulted - in at least one of two favoured ways:
- Town Hall meetings may be organised to allow locals to vent their collective feelings - though these gatherings usually serve only to inflame previously known attitudes
- Individuals will be invited to respond to a survey containing a number of predictable, tick-the-box, questions in which pre-ordained expressions of the problem are implicit.
- More likely than not the findings will avoid advocating substantial change, recognising governments' reticence in this regard, and merely reinforce current notions regarding what should be done.
Sometimes considerable public funds (the item most likely to attract the ire of talk-back radio hosts and the tabloid press) will be spent on these enquiries. Meanwhile relevant Ministers will be hoping to pull the proverbial rabbit out of the hat by confirming novel, more effective, solutions for addressing the matter in question. The community's trust in government policy and decision-making is at stake. Reprisals for failure will be discernible via the ballot box at the next election.
Case 2. The Executive Leadership Team
As predictable as the annual migration of Pacific salmon, in at least one week every year, thousands of executive teams will seek prolonged sanctuary in their Boardrooms. Those from more profitable enterprises will probably zoom off to more exotic locations. The task ahead of them? To recast their strategy for the coming year.
Almost certainly they will be hoping to arrive at distinctive ways for increasing profits, strengthening their brands or driving alignment around a new operating model. Any strategic imperatives will have been decided in advance by the CEO - with appropriate input from the leadership team. Quite possibly they will be following advice from consultants who will have been asked to provide economic and industry forecasts for the next three years. These same advisers may also be facilitating the retreat using a generic process their associates developed for this purpose.
Over the course of two or three days participants will examine current results and productivity targets relative to their competitive position in the market, receive briefings on new products in the pipeline, and review any mergers or acquisitions in the offing. Other items, fitted in between social and sporting activities, may include, for example, talent management and customer satisfaction polls.
Following the retreat these business leaders will return to the more familiar routine of running their divisions - invigorated by their collegial commitment to the new plan and equally buoyed by the realisation that their strategic responsibilities are over for yet another year. At risk is the company's future performance, financial results and reputation, as well as shareholder value. Reprisals for failure (reflected in the marketplace and the stockmarket) could result in the sacking of the CEO and the replacement of key executives.
Case 3. The United Nations Summit
Towards the end of June, twenty years after the original Earth Summit, thousands of delegates from national governments, the private sector, NGOs and community groups will descend upon Rio de Janeiro once again for the UN’s Conference on Sustainable Development. Official discussions will focus on two main themes: How to build a green economy to achieve sustainable development (and lift people out of poverty) and how to improve international coordination for sustainable development.
Representatives at Rio+20 will be hoping to come away with renewed commitments as to how we can work together more effectively to reduce poverty, advance social equity and ensure environmental protection on an increasingly crowded planet.
On the Rio+20 website there is a noticeboard where messages of hope for successful outcomes from the summit have been put. These posts come from all over the world and from all sectors of society. They resonate as a collective cry of anguish - pleading as one for commonsense to prevail. Imploring far fewer words in favour of more urgent action, demanding a more courageous commitment to change, expressing unity as a species and concerns for future generations, these notes, many just brief epigrams, are a poignant reminder of how much faith we put in our elected leaders to know what to do in times of trouble and to put into action what needs doing.
In this instance risk is both extreme and existential - in that we are running out of time to make fundamental changes to ingrained patterns of industrial production and consumption. Failure in this context is too terrible to contemplate. It might mean we have forgone one of the best opportunities to tackle climate change and poverty. Reprisals for failure will be taken by nature. We might complain about the lack of political will. But ultimately the game will be out of our hands...
The Veiled Impediment
In all three examples it is highly probable we will regard almost any achievement as limited and disappointing, or at least much less than most of us would have wanted and expected. There are good reasons for this. Most importantly there is an obstacle in the way that inhibits more effective and enduring change. It is hidden from view - which is why I call it the "veiled impediment".
But first I want to dismiss some of the more fallacious charges we are prone to use when reprimanding others. Especially an increasing tendency to blame people for less than satisfactory outcomes. I learned long ago from the great W. Edwards Deming that the majority of problems we encounter result from what statisticians refer to as common-causes rather than special-causes. Common-causes are the normal, historical, predictable and quantifiable variations in a system, whereas special-causes are unusual, not previously observed, non-quantifiable variations. In other words it is reasonable to suppose there is something inherently flawed about the processes we use, rather than any overt individual incompetence or negative interference.
For the most part the intentions of taskforce panels, executive teams and UN summit delegates are honourable - their aspirations similar to our own. They are upholding their values and fighting for what they believe to be true and fair. Appreciating this, and the significance of common-cause variation, compels a fundamental reframe as it shifts emphasis away from personalities to the issue of design.
So what is it about contemporary process design that is so defective? I believe the unchallenged culprit is habit. We generally comprehend a given situation using knowledge previously acquired and tested. It is actually quite rare for us to deliberately create new knowledge or fabricate new tools to deal with new problems. But that means we can only ever know what worked before and only ever use tools and techniques ordinarily available. We then rationalise these habits as "best practice". And who in their right mind would opt for second-best?
In the case of our protagonists almost all the information they acquire will point to them being on the right track. Even against the odds they probably anticipate success – otherwise why would they embark upon such ambitious endeavors in the first place?
But here’s the rub: in each of my three cases the level of deeper awareness (of integral consciousness) from which they are viewing their issues, the individual knowledge and collective understanding they bring to these matters, and the language and methods they are using to make sense of the information being thrown at them from all quarters, are utterly inadequate given the profound complexity of the matters with which they are dealing.
Worse still, they do not realise this. In fact it is highly probable they have convinced themselves the job they are doing is entirely acceptable, if not exceptional. This would be comic if it were not for the fact that literally billions of people’s lives depend on a new vision for humanity out of the UN summit; thousands of people will be impacted by any discrete strategic plan that lacks resilience in the face of change; and the community at large will suffer if a government taskforce or Royal Commission fails in its mission.
Designing Better Outcomes
Much depends on what we mean by “better outcomes” of course and context is vitally important in this regard. Personally I interpret “better outcomes” to refer to three ostensibly discrete yet intimately related factors. Depending upon the depth of enquiry and the intensity of integral interrogation:
1. Better outcomes at level 1 means that enduring solutions (socially beneficial, culturally empathic, ethically apposite and economically feasible) can be found and applied to our most obdurate problems today
2. Better outcomes at level 2 means that upgraded means of sensing and making sense of the human condition are continuously incorporated into learning and enquiry processes - thereby leading to a situation where fewer problems of the type we are witnessing today are likely to re-occur in the future
3. Better outcomes at level 3 means that individual and collective epistemologies evolve onto higher planes of appreciation such that optimal expressions of what it means to be human (creativity, compassion and courage) find congruence in a new wisdom of panarchic communion that touches us all.
The implications are profound. Thinking-as-usual is a veiled impediment to progress. Like rats trapped on a treadmill it will get us nowhere and achieve little but for exhaustion and frustration.
Instead, we need to incorporate new ways of perceiving, clarifying, interpreting, conversing and responding to a myriad, continuously mutating, features within our many cogent constructions of the human story. And we need our design charrettes to evolve in alignment with this new consciousness.
In other words genuine progress (in government enquiries, corporate strategy development and international symposia alike) depends upon our ability to:
- discover more sophisticated ways of expressing what we are seeing, thinking, and feeling
- ensure tacit assumptions underpinning individual expressions of reality are transparent to others
- create more inventive and accurate methods for synthesising and liberating wisdom (including advanced pattern-finding techniques)
- imagine more inspiring futures that provide emotional continuity with our past yet liberate the human spirit and draw upon our innate desire for empathy, cooperation and unity in diversity
- expand and improve our use of real-time, granular, broadband intelligence from multiple sources
- compose a new vernacular for interweaving deeper reflection with collaborative action as well as the past with the present and the possible.
At a minimum there are ten principles we must incorporate and embed into our routine practices when planning and implementing change:
- Design charrettes that include and connect all salient features - even when these are considered to be nominally beyond the scope of our enquiry as defined by others
- Questions deliberately crafted to probe our innermost values, beliefs and assumptions in order to reveal and open up entirely fresh options and alternative pathways
- Dialogical cycles that recursively and iteratively explore our individual and collective interiors (psychologies and cultures) as well as the more palpable exteriors (of the built environment, human behaviours, technologies and systems) we erroneously believe we can control
- Immersive decision theatre facilities in which the most intricate scenarios can be visualised and played out in ways that surface a range of future strategic options
- Analytical methods (quantitative and qualitative) that purposefully trawl across the “expanded now” of our total life experience (a compaction of past, present and possible future states of the natural or business ecosystems that concern us) in order to “include and transcend” potential pitfalls, flawed routines, outmoded stratagems, etc.
- Mechanisms for accelerating our individual and collective learning metabolisms while institutionalising these to effect faster yet more considered trajectories for intentional evolution
- Procedures to enable our attention density to remain constantly attuned to new or unanticipated developments in the broader world-system
- Methodologies for using real-time intelligence to navigate changing conditions so that strategy becomes a continuous process of resilient design, review and recalibration
- Shared narratives for portraying a range of possible futures and for guiding collective action within preferred futures
- Tools and vocabulary that can be used to develop a mature capability for strategic leaning - rather than the contemporary bias for an immediate response when our senses warn us of an impending situation that needs our attention.
Unintended consequences
It seems to me that these ten design criteria must be critical attributes of any learning system intended to ensure that what we are doing and how we are doing it, today and into the future, is sustainable and relevant. Yet these design criteria are precisely what the protagonists in my three cases lack. It is also the reason I know not to expect “better outcomes” from their activities – irrespective of any extravagant promises made to the contrary - however much I hope that is not the case.
The sad truth is the final result from most strategy retreats, government taskforces and globally-sponsored summits, are predictable for their triteness, absence of imagination, the esteem accorded banal generalities, and a seemingly infinite recycling of clichéd aims and objectives dressed up in novel slogans.
Because of this inadequate systemic and self-awareness, the inability of current modes of enquiry to include and transcend such astonishing variety, the lack of an inclusive language for depicting complex patterns, and the impoverished methods we habitually use in place of thoughtfully designed, bespoke architectures, the pace of change towards an intentionally empathic future for humanity is incredibly and frustratingly slow.
The gradual awakening of citizens to various forms of oppression and injustice we are witnessing today in so many different forums and events around the world, especially in terms of how we deal more effectively with embedded corruption, political dictatorships, terrorists, peak oil, a rampaging banking sector, food security, climate change and the like are now mirrored in a similar prerequisite for transcending orthodoxies concerned with how we perceive, interpret, talk to each other and act upon such matters.
Without transformation of the principal means we use to comprehend the truth of our situation at any moment we may simply fall into the trap of assuming we know what is best and of reproducing what has already failed. If we do that for too much longer we should not be surprised if the collective voice of humanity rises up against those in authority to threaten a terrible retribution.